It's unwise to make sweeping generalisations about Phantom Lords. They're not all sinister and evil. In fact, this one is quite the fun, fruity character. Brewed with a heady combo of Kohatu (NZ) and Mosaic (US) hops, Phantom Lord Hazy IPA is full of complex tropical flavours. Pineapple, lime, and stone fruit meet mango, citrus and berries. Just watch out, at 6.66%, it does still have a bit of devil in it.

Phantom Lords are so misunderstood. Everyone thinks they want to tear your soul out, or claim your firstborn. Take this one. Yes, it does the whole Dark Side thing - black as tar, roasty chocolate notes, but it's also chirpy and hoppy as an American Pale Ale. Turns out Phantom Lords just wanna have fun, then tear your soul out.

This Phantom Lord's soul draws its spirit not from the Underworld, but California, USA. As a West Coast IPA, it's absolutely brimming with Centennial, Simcoe, and Citra hops. They were going to stop adding them, but the devil on their shoulder told them to keep going. And he was right. The result has the classic, bitter bite you want, with big grapefruit, resinous pine, and passionfruit undertones. It's the loudest Phantom Lord yet well, it is American.

At 04:17pm, on 22 July 2028, Dunedin's sun will be fully obscured. Only this time, it won't be a cloud that's getting in the way. It will be the first total solar eclipse here, since 1163. To mark this historic, future moment of darkness, a super Bright IPA was brewed. Sunblock was brewed with Eclipse hops (of course), for sweet mandarin orange, zesty citrus peel flavours, and a fresh subtle pine finish. Best enjoyed with your eclipse glasses on. This beer was brewed in collaboration with the astronomy loving friends at Tuhura Otago Museum.

Released in 2008, Armageddon IPA delivered hop intensity never seen before in New Zealand. It remains a benchmark for the style and a defining beer in Epic's history. It's bold, piney and assertive - for the IPA lovers. Proudly NZ's Most Awarded IPA & NZ's first American style IPA.

Epic BLUE Low Carb Pale Ale delivers crisp refreshment with less than half the carbs of Epic Pale Ale. A blend of Pale Ale and Pilsner malts creates a light golden body with subtle malt sweetness, while carefully selected hops drive its bright, signature aroma. Crafted with meticulous hop sourcing and close relationships with growers, this 4.8% pale ale brings full flavour without the weight.

A flavour-first approach in a lighter, lower-carb hazy format. Soft haze, fresh citrus notes, and restrained bitterness make it an easy-drinking beer that still feels expressive. A lighter hazy option, still Epic.

Fire Horse is this year's annual fresh hop release from Epic. Using fresh Riwaka hops from Eggers Hop Farm in upper Moutere, the hops are picked at peak condition and flown same day from farm to brewery, then brewed the same day while their oils and aromatics are at full intensity. This narrow harvest window is the only time a beer like this can be made during the year - capturing freshness, energy, bold juice and aroma that simply doesn't exist outside the season.

Full Send was brewed as a collaboration between Epic Beer and AJ Hackett Bungy for the 2026 Smith's New Zealand IPA Challenge in Queenstown. It brings together two brands that have never had much interest in playing it safe. Full Send is a bright, high-impact New Zealand IPA built around Eshcapade - a brand new hop variety from Eggers Hops. Motueka, Riwaka and Nectaron play the supporting chorus, adding lemon-lime zest, tropical lift, and juicy stone fruit depth.

Released in 2011, Hop Zombie quickly earned cult status around the globe. Built with multiple dry hop additions and a massive hop load. Hop Zombie delivers dense tropical fruit, sticky resin, and a long, saturated finish. The time is nigh. No more festering away in hopless oblivion... join the Hop Zombie Revolution!

Released in 2011, Hop Zombie quickly earned cult status around the globe. Built with multiple dry hop additions and a massive hop load. Hop Zombie delivers dense tropical fruit, sticky resin, and a long, saturated finish. The time is nigh. No more festering away in hopless oblivion... join the Hop Zombie Revolution!

For the 10th anniversary of Hop Zombie (2021) Epic decided to brew something that was bigger, and came up with the name 'Zombier', because it is bigger than Hop Zombie. This batch is a re-brew (second time only) of ZombieR because people are always asking when Epic were going to brew it again. Out of the can there is that familiar aroma of the guava and passionfruit. On tasting though they will find there is a noticeable difference compared to Hop Zombie. It seems that the balance of the beer is noticeably greater. This leads to an unfortunately high level of drinkability. There will be people that think having two cans is a good idea because it tastes so good, and so easy to drink. All they will say is beware, and respect the Zombie, it bites. 10% ABV.